During this interactive session, we will discuss:

- The essential behaviours, values, knowledge and skills required for individuals to become effective coaches or mentors.
- How to best establish the critical foundation of trust, respect and commitment to growth for successful coaching or mentoring relationships.
- Practical guidance and tips to create a simple but effective training programme within your organisation, with clear learning outcomes.

Expert practitioner Prem Patel will lead the discussion, drawing on his broad experience as business leader, coach and coachee. He will share why the development of coaching leadership styles is increasingly being seen as the path to successful, sustainable business performance within his own organisation and how this approach applies equally across diverse sectors. Prem is Managing Director at Catalina, a global market leader in shopper intelligence and in-store and digital media.

This is an invitation-only event with limited spaces available and the opportunity to connect with peers across a range of organisations and sectors.

The outdated processes, business models, and cultures within traditional marketing agencies and consultancies hinder the strategic solutions for clients, and the development of their strategic talent. This results in too many talented people leaving the industry. Marketing consultancy Stick + Twist was founded on the belief that a supportive culture is key to delivering impactful strategic solutions and businesss growth. Its 3-year personal development and coaching programme has cultivated a high performing team with a unique entrepreneurial spirit that has driven exponential growth for the business. They want to inspire others to think differently about people and culture, and how it can deliver more impact across their business.

Dr Rebecca Newton will consider the latest developments on coaching to equip leaders with sustainable practices and create systemic connections. This session will examine coaching methodologies that enable both collective uplift across the organisation and personal growth for leaders.

We will discuss:

- The latest evidence into the impact of coaching including on well-being, confidence, managing pressure and leading change
- Practical strategies to ensure you optimise coaching opportunities and maximise impact
- Using data insights from coaching to identify priorities and strategically drive development.

The coaching industry is growing and evolving due to an increased demand for professional development and a realisation of the impact of a coaching culture and coaching conversations on collaboration, employee engagement and business performance overall.

As well as more traditional one-to-one coaching, different approaches have gained popularity, including group and outdoor coaching, or that focussed on specialised areas such as leadership, career, or wellness. In line with our changing working environments and practices, remote and global coaching has become more commonplace and popular; achieving impact with agility, often at a lower cost.

Our panellists will share practical examples of coaching practice in their workplaces, whether this has evolved and the results that have been seen. They will share where coaching is having the greatest impact on their teams and organisations and some of the challenges, barriers, or successes they have seen when trialling or adopting different coaching strategies.

Join us for an enlightening conversation as Coretta and Benita dive in to the essential behavioural and mindset shift leaders must embrace to foster a truly purposeful, inclusive and positive coaching, mentoring and supervision culture. Drawing on decades of experience, they’ll share valuable insights into cultivating purposeful, inclusive environments that promote growth and collaboration. Together, we'll explore the values, attitudes, and underlying biases shaping today’s leadership landscape and learn why moving beyond command and control is critical to building a culture of genuine support and empowerment. Discover practical strategies for leaders committed to positive, lasting change and enjoy the opportunity to consider new ways to enable a strong coaching, mentoring and supervision culture.

Victoria Lewis and Richard Thompson, Founders of Odyssey Consulting Ltd, will share their insights gained from developing thousands of leaders across the globe, into why a coaching approach as part of a holistic, whole growth-centred leadership development journey is critical to a return on investment and strategic alignment.

Through this practical discussion we’ll consider what an effective, outcome focused and “leader led” development journey could look like:

- Using coaching as part of a qualitative discovery based exercise to identify existing cultural drivers and norms and analysing any cultural gaps which may prevent the execution of strategic goals;
- Using coaching as part of a targeted, data driven leadership development programme with both one to one thinking partnerships, group coaching and peer to peer coaching learning cohorts to create accountability and drive lasting behavioural and cultural change;
- Using coaching to identify and analyse appropriate and relevant metrics to measure return on investment at regular intervals.

VML, a global creative agency with almost 30,000 workers, was moved to take action when an employee survey revealed a lack of structured avenues for career growth. Company leaders knew they needed a central portal where employees could get feedback on their work, and where managers could get the data required to effectively coach their teams to position themselves for new opportunities. So, the company built it. THRIVE is VML’s global platform, philosophy, and ecosystem to enable career coaching through the lens of personal branding. Turning the organization’s branding expertise inwards, THRIVE enables employees to take charge of their careers by building strong, authentic personal brands to unlock the right career opportunities, enabled by managers as their coaches.

In this session, you will learn about the story behind THRIVE, how it saved VML almost 6mn USD and what makes it work at VML.