Following the merger of two businesses, there was a strategic need to create a new brand
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XPS Pensions Group + Emperor: Creating a values-led culture
Overall Winner Case Study Interview: Wrightington Wigan & Leigh NHS Foundation Trust
“Our journey from worst to best-performing NHS Trusts”
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Wrightington, Wigan & Leigh NHS Foundation Trust
Back in 2011, this was the scenario faced by Wrightington, Wigan and Leigh NHS Foundation Trust (WWL). It was one of the worst performing trusts in the UK for employee … Read More
gunnercooke
gunnercooke’s ambition to transform the legal industry began with flattening the traditional hierarchy often seen in UK law firms. They introduced a golden rule that every gunnercooke lawyer must have … Read More
XPO Logistics (Our Difference)
“‘Our Difference’ has fundamentally shaped business culture, generating a shared sense of purpose across a newly formed company” Engagement in the brand, purpose and values was necessary from the entire … Read More